While we’re living, we need to get over ourselves and accept others if we want to enchant people.
Want to change the world? Upset the status quo? This takes more than run-of-the-mill relationships. You need to make people dream the same dream that you do.
Successful companies are started, and made successful, by at least two, and usually more, soulmates.
Doing, not learning to do, is the essence of entrepreneurship.
Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.
A successful self-publisher must fill three roles: Author, Publisher, and Entrepreneur—or APE.
Starting your book is only the first five miles of a twenty-six-mile marathon that’s one-third of a triathlon (authoring, publishing, and entrepreneuring).
Writingis therapeutic. It helps you cope with issues that seem gargantuan at the time.The process of expressing yourself about a problem, editing your thoughts, andwriting some more can help you control issues that you face.
Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.
The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
If you don’t toot your own horn, don’t complain that there’s no music.
The jewelry business is a very, very tough business – tougher than the computer business. You truly have to understand how to take care of your customers.
A large social-media presence is important because it’s one of the last ways to conduct cost-effective marketing. Everything else involves buying eyeballs and ears. Social media enables a small business to earn eyeballs and ears.
Ambitious failure, magnificent failure, is a very good thing.
As communicators and marketers, people are so accustomed to thinking from the ‘top down.’ Finding the great analyst or the famous journalist who will endorse what you do and tell the rest of the world to go and buy your product.
If you have to put someone on a pedestal, put teachers. They are society’s heroes.
Patience is the art of concealing your impatience.
Great companies start because the founders want to change the world… not make a fast buck. Call me a romantic, but I think entrepreneurs should try to change the world. This comes from working at Apple… old habits die hard.
Great companies start because the founders want to change the world… not make a fast buck.