Top 18 Daniel J. Boorstin Quotes



The greatest enemy of knowledge is not ignorance, it is the illusion of knowledge.

 

A wonderful thing about a book, in contrast to a computer screen, is that you can take it to bed with you.

 

Freedom means the opportunity to be what we never thought we would be.

 

The deeper problems connected with advertising come less from the unscrupulousness of our ‘deceivers’ than from our pleasure in being deceived less from the desire to seduce than from the desire to be seduced.

 

Best-sellerism is the star system of the book world. A (best-seller) is a celebrity among books. It is a book known primarily (sometimes exclusively) for its well-knownness.

 

A best-seller was a book which somehow sold well simply because it was selling well.

 

A celebrity is a person known for his well-knownness. Celebrities intensify their celebrity images simply by being well known for relations among themselves. By a kind of symbiosis celebrities live off each other.

 

A sign of a celebrity is often that his name is worth more than his services.

 

Some are born great some achieve greatness and some hire public relations officers.

 

A sign of celebrity is that his name is often worth more than his services.

 

The celebrity is a person who is known for his well-knownness.

 

Education is learning what you didn’t even know you didn’t know.

 

The force of the advertising word and image dwarfs the power of other literature in the 20th century.

 

The greatest obstacle to discovery is not ignorance – it is the illusion of knowledge.

 

Technology is so much fun but we can drown in our technology. The fog of information can drive out knowledge.

 

The traveler was active; he went strenuously in search of people, of adventure, of experience. The tourist is passive; he expects interesting things to happen to him. He goes ‘sight-seeing.’

 

The courage to imagine the otherwise is our greatest resource, adding color and suspense to all our life.

 

An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

 

 

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